Google Algorithm Updates

December 2016 Google Algorithm UpdateDecember 2016
More and more webmasters are reporting that their search traffic has chanced in mid December. We have been unable to place a specific date on a Google Algorithm Update but there are definitely some rumblings in the search world.

Was There a Google Algorithm Update in September 2016?September 2016
In late August and early September 2016 the Google Local 3 Pack search results changed quite a bit. Shortly after this Google Local Map update we started to see some of the organic search results change as well. Want to know if an algorithm update hit your website? Check out the article.

Google Real Time Penguin Algorithm Update Coming in April 2016?April 2016
Google has announced a real time penguin algorithm update that was scheduled to roll out in the first quarter of 2016. It still hasn’t happened which makes us think April is the month in which it will go live.

Google Panda, Penguin and Pigeon Algorithm Updates in 2016?January 2016
With 2016 just around the corner many business owners, especially personal injury lawyers, orthodontists and mortgage brokers, have asked about potential Google algorithm updates in 2016. Are we going to see a major Penguin update that affects the legal industry? Will mortgage brokers benefit from the next Google Pigeon update? Check out the article to find out.

New Google RankBrain Algorithm the Third Most Important Ranking Factor – October 2015
In late October 2015 we first learned that Google is now using the RankBrain algorithm to affect Google search results. Google officially stated that RankBrain is the third most important ranking factor when it comes to search results.

Google Algorithm and Search Ranking Update in October 2015?October 2015
There has been quite a bit of movement in terms of front page search rankings for lawyers, orthodontists, mortgage brokers and real estate agents in the early part of October 2015. We will have to see what Google confirms or denies about this potential algorithm update.

Google Map Local Search Drops to 3 Spots; No More A, B or CAugust 2015
The Google Map Local search result has changed again. This time it has dropped from 7 to 3 and now we are not seeing A, B and C rankings. This is going to be a very interesting development moving forward.

Google Panda 4.2 Update Rolls OutJuly 2015
For well over a month we have been hearing statements from Google employees about the latest Google algorithm update. With all the hype and chatter I will say this update was not very significant. In fact, I saw very few search queries affected. Google has stated that this is rolling out slowly so it will be interesting to see what happens going into August 2015.

Google Trends Allows Users to View Search Trends Hour by HourJune 2015
Real time search continues to get closer to a reality. We can now see Google search trends in the last hour, four hours and 24 hours. Many are predicting Google will use this as part of a bigger algorithm in the very near future.

Google Core Algorithm Update in June 2015June 2015
With Panda looming, Google updated their core algorithm in mid June 2015. It looks as if websites that are updated on a consistent basis are the ones that are getting more search exposure and search traffic. News websites and blogs that update several times a day have seen quite a jump in traffic.

Google Panda Algorithm Update in June or July 2015 [Confirmed]June 2015
At SMX 2015 we learned that Google will let the Panda loose two to four weeks after the conference. This means it will happen in late June or early July 2015. It will be interesting to see how this one shakes out. I think we will see a few industries that are hit harder than others due to their lack of unique and quality content.

Google Phantom 2 Algorithm Update in May and June 2015?May 2015
There was a major shakeup in Google search rankings beginning April 29th, 2015. Throughout the month of May webmasters have seen traffic drop if they have a content quality issue. There have also been websites that have been penalized due to poor user experience. Google did not officially announce or name this algorithm update.

April 2015 Google Algorithm Update Will Focus on MobileApril 2015
The April 2015 Google Algorithm update will happen on April 21st, 2015. This announcement was made back in February 2015 but many business owners will be blindsided. If your business website is not mobile friendly you are going to find that your search traffic declines after the April 21st date. There are plenty of mobile friendliness “checkers” online that will allow you to determine if you are going to be hurt by this Google Algorithm Update.

March 27th, 2015 Google Algorithm Update?March 2015
On March 27th, 2015 there was quite the shake up for many different industries. When looking at Google Webmaster Tools for several websites it is clearly obvious something happened on the final Friday of March 2015. Google has not confirmed or officially announced an update but I have seen some websites jump in traffic and others tank.

Google Panda Algorithm Update for March? – March 2015
Looking at the likelihood of a Google Panda algorithm update for March 2015 and discussing the possibility of incorporating mobile compatibility for the new update. There hasn’t been any Panda or Penguin algorithm news for a few months now…does this me we should brace ourselves for something big soon? Should we be worried about an entirely new algorithm focused around mobile-friendly search compatibility?

Google Updates Search Algorithm for Mobile Friendly Websites in April 2015February 2015
This announcement came on February 26th, 2015 and will take effect on April 21st, 2015. Google basically said that mobile search results will be affected by the mobile friendliness of a website. If your website is not mobile friendly you can expect to see a drop in mobile search rankings. If you want to rank in both organic desktop and mobile search it is a wise decision to commit to a responsive theme today.

Google Panda or Penguin Algorithm Update Looming? – February 2015
Plenty of those that follow the algorithm updates closely have mentioned there has not been a Panda refresh in a few months. Could this refresh happen in February? There were reports search traffic adjustments in late January 2015 but Google did not confirm any updates.

Google Penguin, Pigeon, and Panda Algorithm Update – January 2015
Speculations about January 2015 algorithm updates with support from leading SEO industry experts. Overviews of Penguin, Pigeon, and Panda in 2014 and a look at the algorithms for January and beyond.

Google Penguin Update – December 2014
A breakdown of the Penguin 3.0 update that began tremors in October 2014. A look at the consequences and types of site hit by the Penguin update.

Google Penguin 3.0 Update – October 2014
Advice about recovering from Google Penguin update, particularly Penguin 3.0.

Google PenaltiesSeptember 2014
Information about Private Blog Networks (PBNs) and why they are next on Google’s hit list. Provides good advice about how to recover from getting hit by an algorithm update or penalty.

Google Local Update – July 2014
An article about Google Local, what it is, how it works, and how to optimize your brand or website to land in the Local listings. Also provides background on Google Knowledge Graphs and how this effects Search.

Google Panda 4.0 – May 2014
A good source of information about Google’s Panda-what it is, how it works, penalties associated, and how to optimize your website and content for this algorithm.

FYI: Check out these articles if you want to learn more about Google algorithms and our predictions for Google Search in 2015!

The Difference Between Google Panda and Google Penguin November 2014
Provides a comprehensive look at the difference between the two algorithms. Gives readers an idea about what Google algorithms are and how they filter website information to streamline search relevancy. Takes a look at Google Pigeon (Google Local) and Google Hummingbird as well. A good place to start if you have questions about Google algorithms and how/why they work.

The Future of Google Algorithms in 2015? – January 2015
Our best guesses about what Algorithm updates will happen in the coming year.

49 thoughts on “Google Algorithm Updates

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  43. Sukh Kaur

    Thanks for the interesting insights about all the algorithms and the latest penguin algorithm, it’s so exciting to work as a digital specialist because the game is always changing and you’re always learning new things. Can’t wait to see exactly what penguin has to offer!

  44. Dave

    They say an update is going on right now in December. I’ve noticed a great increase in my page position, maybe it’s because of that.


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